Show Or Hide Page Elements On A Mobile Device Using CSS

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When applying CSS to your HTML, there are many times you specifically want to show or hide an element on the screen when being viewed on a mobile device. This little CSS code snippet can come in handy when trying to have max control of your page elements in a responsive setting.

In your CSS file, simply add the below code:

@media only screen and (max-width: 600px) { .mobile-only-class { display: none !important; } }

In this example we are specifying an HTML element that has a class of .mobile-only-class to not be visible on a mobile device.

It is all really that simple, you can use this method to get creative and show/hide many elements on your responsive website to give a more custom "mobile ready" user experience.

Website Mistakes - 4 Reasons Visitors Are Running Away From Your Website

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You have your website all geared up and are finally seeing your traffic numbers climb. You look further into your analytics and see that your bounce rate (the percentage of visitors to a particular website who navigate away from the site after viewing only one page) is 95%. Let's have a look at 4 major areas of your website that could cause your visitors to run away rather than engage with your website.

Bad Website Design And/Or Development
This is obvious, if your website sucks, is outdated, or is just not that "great", it is time to re-think the design/development of your website. When it comes to your website, in most cases this is the face of your business, this is your brand - this is not the time to cut corners and be "ok" with a poor website.

Clarity In Initial Message/Headline
Be clear and be transparent. Remember, not everyone understands your business concept like you do. Often times, website owners will go crazy thinking of overly clever and gimmicky headlines. All this does is confuse your users, give a clear initial message with a simple headline of what you do and a sub-headline of how you do it.

The Mobile Version Of Your Website Is A Mess
It's 2020, there are more mobile users than desktop/computer based users. Your website needs to be attractive and appeal to the quick minded nature of the casual mobile visitor. Remember, there is a buying process, you don't have to sell the whole kitchen sink on the opening page of your website. Rather, make it a point to try to engage your visitor, somehow someway - they will be back.

Website Load Speed
This one is simple but can be tricky to fix. Your website should load fast, elements if not your full page should be viewable within 2.5 seconds or less. We can guarantee that if your website is spinning for longer than 3 or so seconds, most visitors will have already abandoned your website. Need help with making your website faster, we are happy to help.

 

Seasonal Website Updates You Can't Afford Not To Add To Your Website

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Now is a great time to start thinking about how to optimize your website to better connect with your audience, buyers, or prospective customers. Why now, because there is no better time than the present to serve up engagement with your website. That is the sole purpose of your website, right?

Connect With Your Audience
There is no shame in being quirky and making your website feel warm and fuzzy by adding some seasonal flare. Speak to your target audience. As a matter of fact, your website visitors will respond to this positively as your targeted visitors will relate. Give it a try!

Special Announcements
Special promotions should always be standard practice, but this is especially important during seasonal operations. Reach out to your audience, give a friendly nudge via a newsletter signup request or simply use this time to promote a special message to welcome the season or event.

Discounts & Promotions
Everyone loves a discount. Everyone expects a discount or some sort of offering. Update your website to reflect special prices, even a few special coupon codes would suffice. Does your website reflect a local business for a service? If so, offer a expedited turn-around time for delivery of said service.

Showcase A Deal With A Spark
We all have best sellers, this may be your most widely used product or your only product or service. None the less, now is the time to prepare your website to showcase your work or special deal. Proudly display a featured image, a catchy banner, or show off the best you have to offer with some style. Never be subtle, assume the sale.

Seasonal Search Engine Optimization
It is hard to believe, but you can gain some decent traffic (with early planning of course) by simply adding some seasonal SEO to your already existing product or service pages. You can change some of your most competitive key phrases to an exclusive phrase/time-frame based targeting – for example “March Discount Half Price Books, Best Sellers”.

Ready to implement some of these website updates, let us help - our monthly website maintenance plan comes with a 7-day free trial.

Creating Your AdWords Ad - Tips and Tricks

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We offer several different services as add-ons to our maintenance plans, one of these services is AdWords management. Just like everything we do in the web space we like to abide strictly to the “Keep It Simple!” mindset. AdWords for lack of better words is intimidating to say the least, you are letting Google auto bill your credit card, you are paying for each and every click, as well as are trying to digest the complex dashboard of the AdWords system.

While all of the above is true, there are definitely only a handful of true tips and tricks to get the AdWords machine working for you.

For example, below is a basic break down of good and bad AdWords ad:

The general science in a well made AdWords ad

Wrong:
Government Grants
Simple to apply and
qualify for instant grants.
www.websitelink.com

Checklist for a proper AdWords campaign would include:

1. Answer a need (the more specific the better)
2. Entice with a call to action
3. Have your landing page fill in the gaps as well as funnel the visitor via web form or contact method.

Correct:
Get Government Grants
See if you can get up to $15,000.
Take our 5-minute test!
www.WebsiteLink.com/InstantApproval

Once the concept is active and optimized, it is then good to practice and duplicate the campaign scenario across other service areas of your business. This of course applies to the very modest campaign, perhaps for the local business who just wants a steady flow of weekly phone calls while maintaining an advertising expense of roughly $400.00 monthly. Feel free to touch base if you would like to chat about using AdWords for your site, we’re always happy to chat and share our advise where we can.

Customer Spotlight - Pretty Mommies - The Importance of Safely Treating Pregnancy Acne

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We get the pleasure of working with a large variety of businesses and organizations. Today we wanted to highlight Pretty Mommies - a pregnancy skin care line founded by Gina Gordy. We work with Gina sharing ideas while executing site managementweb development, and design to sustain the vision of her brand.

ORLANDO, Fla., March 20, 2018 It is very common for women to experience acne during pregnancy. It can also be an incredibly frustrating time for soon to be new moms because most women quickly learn that their favorite acne skin care brands cannot be used if pregnant. This is largely due to the fact that many popular skin care products made for treating acne contain ingredients that can be harmful to the mother and her child. Until recently, expecting moms were very limited when choosing safe pregnancy acne treatments that were also proven to be effective.

"I think women today are much more conscientious regarding not only the benefits, but also the importance of safe pregnancy skin care, especially when treating acne," says Gina Gordy, President and Founder of Pretty Mommies.

Pretty Mommies has made quite the name for themselves in recent years in the pregnancy skin care market. They've received glowing reviews from customers and physicians alike earning them a spot as one the most top-rated pregnancy skin care lines available.

Gordy explains, "When physicians are recommending a product to their patients, it must deliver measurable results and for this specific market [pregnancy and nursing], the products have to be safe." It is why Pretty Mommies chose an all-natural, vegan, gluten-free and estrogenic-free product line. Their approach was to keep their products simple but effective - pH balanced, clean and free from any harmful toxins.

Gordy continues, "It's concerning how many other skin care lines claim to be pregnancy safe, but they use ingredients like oxybenzone that affect estrogen levels. They also use retinols which are contraindicated during pregnancy. What's more puzzling is why ingredients like these would be used at all when there are natural and more effective alternatives." She urges people to check the labels on all products and thoroughly read the list of ingredients. During this special time women should take every precaution they can to ensure a healthy pregnancy and healthy baby.

Pretty Mommies is the #1 Physician Recommended Pregnancy Skin Care Line. To learn more about their products, view photos and read testimonials visit www.prettymommies.com.

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